Improve your content with empathetic copywriting and UX writing
UX Writing: Toast, Pop-up
Client: Lingual (a language-learning app)
Work: Design toast or pop-up
CHALLENGE
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Write microcopy for 5 different scenarios with Lingual brand voice.
Voice and tone:
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Magical: Anything is possible inside the world of Lingual
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Encouraging and positive: We're all about rooting for our learners and helping them make progress
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Playful: We put the fun in language learning
SCENARIO 1
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The user chose to unfollow a fellow learner.
SCENARIO 2
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Users have daily word bank goals based on their daily target of new words. For example, a user can set their goal as adding 10 new words per day to their word bank. The user has just met their daily word bank goal and earned a reward.
SCENARIO 3
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The next lesson can’t load because the user lost internet connection.
SCENARIO 4
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At Lingual, users earn badges that they display on their user profiles. The users just earned the Word Wizzard badge for adding their first 500 words to their word bank.
SCENARIO 5
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The user tries to exit in the middle of a learning session. All session data will be lost if they exit.